About Jacob White Eagle

Born in South Dakota in 1960, I was called to a unique path early in life. At just seven years old, I was chosen to serve as a Lakota Medicine Man, a role that has shaped every aspect of my personal and professional journey.

I earned my Master’s degree in Business from CU Boulder in 1984 and have since built a diverse portfolio across retail, hospitality, fitness, and finance. Some of my ventures include:

• Crystal House (Utah) – A retail business focused on spiritual and holistic goods
• Steak of the Sea (Oregon) – A unique dining experience blending tradition with hospitality
• Valkrie-Dala Fitness (Kansas) – A space for health and wellness
• Hedge Fund & Futures Trading – Helping others gain financial independence

My spiritual and financial work are deeply connected—I use my knowledge of futures trading and Bitcoin not just for business but to create opportunities for my tribal community. Every success I achieve is reinvested in helping others, staying true to the Lakota values of truthfulness, integrity, and service. 

Being a Medicine Man means living in obedience to the Creator’s will. My role is to offer healing, wisdom, and spiritual guidance to those in need. I help individuals within my tribe and beyond, integrating ancient Lakota traditions with modern understanding.

While I don’t formally work with large charities, my life’s mission is one of direct, personal philanthropy—helping individuals in the way I feel spiritually called to do. 

I don’t measure success by material wealth but by the lives I touch and the people I help. My blog is a space where I share the wisdom of my journey—the lessons learned in business, spirituality, and personal growth. I invite you to explore these stories and join the conversation.